The second installment of new websites, we were focused on Jocelyn, the individual. The task of creating a new look and feel for the website as well as a different experience for users that may have previously interacted with Jocelyn's blog & podcast, Faith On The Journey.
Our main goal was to integrate new styles to guide the users that could be helped immediately, followed by promoting and featuring the launch of Jocelyn's new book "Breaking the Power of the Mask", and finishing with the ability to book her for speaking/training engagements.
Jocelyn knew that she needed to get visitors to her new website and arranged a launch party for her new book as well as to unveil her new website. The goal was to capture as much energy as we could as quickly as possible and give Jocelyn a simple way to manage and organize new clients and users.