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About The Project

During the most divisive time ever in our history, ‘Common Ground Campus’ blazes a path toward restoring civility. It replaces contentious debate with bridging the divide. Powerful communication and dynamic collaboration are our key elements. This is a revolutionary game changer for society.

Common Ground

Reaching a Common Ground

Brand Strategy | Website | Graphic Design

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Common Ground

5

Events Held

6m 50s

Avg. Session Duration

182

Monthly Video Views

40%

Increase in Organic Traffic

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To address their branding and communication challenges, Common Ground Campus decided to partner with 773Designs. 773Designs is a leading creative agency specializing in branding and designing communication strategies for both small and large organizations. The company understood the goals and aspirations of Common Ground Campus and developed a tailor-made strategy to present the organization's events more effectively.

AFTER 773DESIGNS

THE SOLUTIONS

Despite having a strong mission, Common Ground Campus faced several challenges in terms of marketing and showcasing their events. Among these challenges were an inability to create an appealing visual identity and difficulties in effectively conveying the essence of their events. The organization knew that in order to make a substantial positive impact, they needed to revamp their visuals and messaging strategy.

BEFORE 773DESIGNS

THE CHALLENGES

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- FELISA

Results

The partnership between Common Ground Campus and 773Designs has led to several positive outcomes, the most significant being a measurable surge in student interest and involvement in their events. Students, who previously shied away from attending or participating, have now become active contributors to discussions and collaborations.

Additionally, the number of participating schools and campuses in the Common Ground Campus initiative has substantially increased following the improved communication and branding, leading to greater geographical reach and impact.

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