About The Project
Reaching a Common Ground
Brand Strategy | Website | Graphic Design
Common Ground
5
Events Held
6m 50s
Avg. Session Duration
182
Monthly Video Views
40%
Increase in Organic Traffic
To address their branding and communication challenges, Common Ground Campus decided to partner with 773Designs. 773Designs is a leading creative agency specializing in branding and designing communication strategies for both small and large organizations. The company understood the goals and aspirations of Common Ground Campus and developed a tailor-made strategy to present the organization's events more effectively.
AFTER 773DESIGNS
THE SOLUTIONS
Despite having a strong mission, Common Ground Campus faced several challenges in terms of marketing and showcasing their events. Among these challenges were an inability to create an appealing visual identity and difficulties in effectively conveying the essence of their events. The organization knew that in order to make a substantial positive impact, they needed to revamp their visuals and messaging strategy.
BEFORE 773DESIGNS
THE CHALLENGES
- FELISA
Results
The partnership between Common Ground Campus and 773Designs has led to several positive outcomes, the most significant being a measurable surge in student interest and involvement in their events. Students, who previously shied away from attending or participating, have now become active contributors to discussions and collaborations.
Additionally, the number of participating schools and campuses in the Common Ground Campus initiative has substantially increased following the improved communication and branding, leading to greater geographical reach and impact.